TEAM

Georgie van Beek

Owner and Lead Implementer – Based in Geelong

Georgie van Beek is an administration and operations specialist with more than 25 years of experience in customer service, business operations, and systems management. With a background in hotel management, she developed exceptional multitasking, organisational, and productivity skills that continue to underpin her success in fast-paced and high-pressure business environments.

Passionate about sustainability and environmental responsibility, Georgie recently completed a Graduate Certificate in Sustainability (Environmental, Social and Governance), providing a pathway toward an MBA. Her goal is to deepen her expertise in ESG and help businesses understand and comply with emerging sustainability standards and reporting requirements.

As the former Chief Operating Officer at Lachstock Consulting, Georgie led significant improvements in database management, CRM automation, website development, and client portal implementation. Her strong background in bookkeeping, financial reporting, and Excel-based systems has enabled businesses to streamline operations, reduce manual processes, and improve overall efficiency and profitability.

Known for her positive, approachable, and practical leadership style, Georgie empowers teams by providing effective tools, clear processes, and a culture of accountability and support. Her non-judgemental coaching approach helps staff build confidence, develop new skills, and rediscover their professional motivation.

Whether acting as a Fractional Operations Manager or Fractional CFO, Georgie brings a hands-on approach to identifying inefficiencies, simplifying workflows, and implementing intuitive systems that deliver measurable results. She combines operational insight with a strong commitment to teamwork, helping businesses work smarter, not harder.

If you’re looking for an experienced professional to strengthen your operations, improve business processes, and support sustainable growth, Georgie would welcome the opportunity to connect.